Free calculator
Enter your team's numbers to see how much revenue leaks from your pipeline through deals that never get a follow-up — and how much more you'd earn if your reps closed more of them. Results recalculate automatically. You don't need to sign up.
Use average values from recent months. Your numbers will be recalculated automatically.
Deals per sales rep per month
Potential / month
Potential / month
Potential / month
Some deals slip away without a follow-up or get lost between email and spreadsheets. Estimate how many deals a single rep loses.
Lost deals per sales rep
Revenue you lose / yearat your 20% win rate
See how revenue changes when your win rate grows by a few percentage points on the same pipeline.
Results are estimates based on the numbers you enter. The calculator runs entirely in your browser and doesn't store anything you type.
Two things: how much revenue you lose on deals that slip away without a follow-up, and how much extra revenue a higher win rate would bring on the same pipeline. Both results use the same team data — deal values and counts, the number of sales reps and your current win rate.
We convert the number of lost deals of each size into a yearly figure (month × 12, quarter × 4) and multiply it by their average value and the number of sales reps. That gives the value of lost deals. The revenue you lose is that value multiplied by your current win rate. That's the result you would have achieved if those deals had been worked through to the end.
Your yearly team pipeline is the monthly deal value of all reps times 12. Current revenue is the pipeline multiplied by your win rate, and additional revenue is the pipeline multiplied by the chosen win rate increase in percentage points. For example, with a €2 million yearly pipeline, raising the win rate from 20% to 35% brings in €300,000 more.
Win rate is the share of sales opportunities that end up won. Divide the number of won deals by all deals closed in a given period (won and lost) and multiply the result by 100. If you track sales in a spreadsheet, start with an estimate from the last quarter.
No. All calculations happen in your browser. We don't send the values you enter to a server and we don't ask for contact details.
Wondering what win rate is typical in your industry? Read the B2B sales effectiveness report.
Livespace helps sales reps work every deal through to the end, build a repeatable sales process and win more — without spreadsheet chaos.
